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Posted on November 14, 2008 by Nathan Bowers

I'm a fan of Evernote 500 mg levaquin, , but I hate their emails.

Zoom in on Evernote email

It looks like an intimidating wall of unreadable noise: Yes, levofloxacin 750, Levaquin 250 mg, even plaintext emails need to look nice.

There are no high value nodes or targets. It all runs together. Related items should be "chunked", levaquin 500 mg sinus infection, Levaquin 5, and links need to be less passive. Why should I click, levaquin 150 mg. Levaquin 750 mg iv, Can I do something or are you just giving me a boring reading assignment?

It's low relevance, and totally scattered. I don't need to hear about Windows stuff, levaquin 750 mg dosage, Levaquin 250, and really none of this has any bearing on me as an Evernote user.

Bottom line: Nothing in this is relevant or enticing. Actually, what is levaquin 750 mg used for, Levaquin tablets 750 mg, they did link to an iPhone case with a camera enhancing lens, which IS relevant to my interests and my use of Evernote, levaquin 500 mg iv, Levofloxacin 500, but it was lost in the noise until I carefully re-read the email while composing this post.
If your marketing email requires careful reading to find the gems, you're DOOMED.

How to fix it?

Much, levaquin 750 mg price, Levaquin 750 mg sinus infection, much less copy.

Only tell me the single most important thing that Evernote could possible tell an Evernote user.

Make sure whatever you tell me is relevant and actionable.

Fine, if you're going to tell me more than one thing, azithromycin 500 mg chlamydia, Levaquin 500 mg cost, limit it to three things, but make sure they're visually chunked so I can make sense of it all.

Related Post: The 3 pillars of good email marketing are Interestingness, levaquin 500 mg dosage, Buy levaquin 500 mg, Relevance, and Actionability, levaquin 500 mg and alcohol. Levaquin 500mg uses.

Posted in Business, Design | Tagged marketing | Comments Off

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Posted on November 11, 2008 by Nathan Bowers

This is Google Reader displaying a FeedBurner ad in the ProBlogger.net feed:

inappropriate FeedBurner image ad for making money

Just seeing this once ensured I will never Levaquin 750mg, run FeedBurner ads.

Of course, buy levaquin without prescription, Buy cheap levofloxacin, no post here is complete until I complain about an obnoxious modal dialog, and The Rich Jerk™ does not disappoint:

I have got to stop clicking things out of morbid curiosity, levaquin 750 mg dosage. Levaquin 50 mg. Levaquin 150 mg. Levaquin 5. Levofloxacin 750. Levaquin 500 mg dosage. Levaquin 500 mg uses. Levaquin 250 mg. Levaquin 750 mg price. Levaquin 750 mg uses. Azithromycin 500 mg chlamydia. Cost of levaquin 500 mg. Buy levaquin 500 mg. Levaquin 500 mg price. Levaquin 500 mg cost. What is levaquin 500 mg prescribed for. Levaquin 5 mg. Levofloxacin 500.

Posted in Technology | Tagged Advertising, Design, Evil Marketing | 4 Comments

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Posted on November 10, 2008 by Nathan Bowers

Where to buy levaquin, Before the 2008 election, the History Channel aired The Secrets of Body Language. It featured clips of world leaders with commentary from body language experts, levaquin 500 mg sinus infection. Levaquin 500 mg iv, One clip blew my mind. In it George W, levetiracetam 1000 mg. Levaquin 500 mg and alcohol, Bush, Tony Blair, levaquin 750 mg lawsuit, Levaquin 1000 mg, and their wives were having a photo op in front of 10 Downing St. Bush was totally in charge of the whole affair even though he was on Blair's turf, where to buy levaquin. When Bush felt the photo op had run its course, levaquin 250, Levaquin tablets 750 mg, he nodded to Blair and they walked inside. While walking through the door, what is levaquin 750 mg used for, Levaquin 750 mg iv, Bush placed his hand on Blair's back and ushered him in. Once Blair crossed the threshold, levaquin 250mg, Levaquin 750 mg sinus infection, Bush patted him on the back as if to say "good boy".

Today the Huffington Post featured an identical video, levetiracetam 1000 mg, Levaquin 750 mg dosage, except this time Obama dominated Bush. Where to buy levaquin, Obama had the dominant handshake arm grab, he cued the end of the photo op with a wave, and ushered Bush through the door. Obama didn't dominate the situation as thoroughly as Bush did with Blair, levaquin 500 mg cost, Azithromycin 500 mg chlamydia, but it was still obvious that Obama was in charge. The behaviors are so similar that they almost look choreographed, levaquin 750 mg price. Levaquin 500 mg sinus infection, The Secrets of Body Language isn't airing anymore, but you can get it on iTunes, levaquin 750 mg uses, Levaquin 250mg, DVD, and torrent. I highly recommend it to any student of human behavior.

Thanks to Micah Calabrese (see also: Micah's habits improvement webapp) for remembering my raves about the Body Language show and for sending along the HuffPo video.

Posted in Politics | Tagged Human Behavior, Politics | 2 Comments

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Posted on October 31, 2008 by Nathan Bowers

This is the Trackpad preference pane on the new MacBooks:

Zoom

Buy levaquin generic, The bottom right is a video loop demonstrating the various gestures. Levofloxacin 750, When you click options on the left, the video changes to show just the selected gesture, levaquin 500 mg and alcohol. Levaquin 750 mg iv, Even though the new trackpad gestures are fairly intuitive, Apple went the extra mile to train users in a slick and effective way, cost of levaquin 500 mg. Levofloxacin 500, The iPhone is loaded with subtle but wonderful design touches:

I use the iPhone to pipe music through my car stereo via the audio jack. When I get out, levaquin tablets 750 mg, Levaquin 750 mg sinus infection, I don't have to go to iTunes and hit "pause". I just unplug the audio jack and it pauses automatically.

When music is playing and I get a call, it fades the music instead of stopping abruptly.

By holding "home" and "hold" I can take a screenshot of with the iPhone, buy levaquin generic. A nice touch, levaquin 50 mg, Levaquin 1000 mg, useful for bloggers doing iPhone reviews, showing clients what designs looks like on mobile Safari, levaquin 5 mg, Levaquin 500 mg price, emailing friends screencaps from Google maps, etc.

My favorite example of the iPhone's fit and finish is something most people won't ever encounter: the orientation of the iPhone LCD polarization, levaquin 750 mg lawsuit. Levaquin 500 mg uses, I have polarized sunglasses. I can't tilt most screens — like the one on my Canon camera — vertically or the polarization blacks out the display, levaquin 5. Buy levaquin without prescription, The iPhone orients the polarization diagonally so I can see the screen both horizontally and vertically.

iPhone as seen through polarized glasses

That's downright considerate design.

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Posted in Design | Tagged Apple, iPhone, MacBook | Comments Off

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Posted on October 28, 2008 by Nathan Bowers

I've written about why modal dialogs are almost always a bad idea Buy cheap levaquin, before. Levaquin 500mg uses, Unfortunately I am not Emperor of the Internet (yet…) so annoying modals persist.

Offender: Network World

The Crime: Popping a modal for a "how can we make our site better?" survey, levaquin 250 mg. Buy cheap levofloxacin, Here's a suggestion: don't cover what I'm trying to read with a modal dialog. I can't imagine that they'd get very good data from that survey, levaquin 250. Only someone whose time is worth nothing would do a survey like that, buy cheap levaquin. Levaquin 500 mg iv, It's much better to make improvements by passively analyzing traffic data and use patterns.

Let's be real though, levaquin 500 mg sinus infection. Levaquin 5, You know this survey is about collecting marketing demographic data and not "improving the website."

Verdict: Evil and Stupid

Offender: Xerox

The Crime: Popping a modal demanding to know what country I'm coming from.

They're already guessing I'm from a U.S, cost of levaquin 500 mg. Buy cheap levaquin, IP address. Levaquin 5 mg, Why not just set the country to their "best IP guess" and let users change it if necessary. If users try to download or purchase something that requires country confirmation, levaquin 1000 mg, Levaquin 750 mg iv, then ask for it explicitly.

Verdict: Hamfisted, levaquin 750 mg sinus infection, Levofloxacin 500, but not Evil.

Offender: Michael Port, levetiracetam 1000 mg, Levaquin 750 mg price, well known marketing person (I've heard)

The Crime: Worse than a modal, it's a pop-over ad that obscures every visit to the homepage, levaquin 500 mg cost.

Something like this could possibly be justified if shown just once and if the offer was really compelling, buy cheap levaquin. Levaquin 750 mg lawsuit, Out of morbid curiosity I clicked it and got — not a super awesome special offer from Michael Port, but a cheesy greeting card affiliate program, levaquin 500 mg iv. Levaquin 500 mg and alcohol, Look, if you've got something really great and you want people to use it, levaquin 250, make it the main thing on your homepage, within the flow of the design. Don't bash users over the head with an ad dialog that forces them to find the "close modal" button before they can see anything else.

Verdict: Inept and also evil because it uses modals as a new form of popup ad.

Posted in Design | Tagged Modal Dialogs | 1 Comment

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Posted on October 22, 2008 by Nathan Bowers

Buy levaquin online, …is data loss. I bet you thought I was going to say “zombie apocalypse”.

Probably drew the brain a bit big for an SEO consultant. Feel free to steal this image, buy levaquin 500 mg.

Usually I encourage people not to be afraid of blogging, What is levaquin 750 mg used for, because you can recover from any blog-related mistake — except unrecoverable data loss. The worst thing that can possibly happen is that you spend years writing posts and then, BOOM, buy levaquin online. something goes wrong and you lose everything.

You can avoid that nightmare scenario with a solid backup strategy, azithromycin 500 mg chlamydia.

For self hosted WordPress blogs I use the excellent WordPress Database Backup Plugin. Levaquin 250 mg, It gives you an admin panel where you can set up (and this is key) automated scheduled backups that go to your email inbox. Buy levaquin online, Every day I get an email with a zip file of my blog database backup. I doubt my backup file will ever get bigger than Gmail's 10MB attachment file size limit. My ~200 posts are only 600KB when all zipped up.

For WordPress.com or TypePad hosted blogs you'll have to set up a recurring calendar event (say once a week) and manually "export" your posts and comments, levaquin 50 mg. WordPress.com and TypePad are (hopefully) totally secure and backed up, Levaquin 500 mg uses, so you shouldn't ever experience data loss, but it's best to be safe.

Feedburner email updates are another option. Just subscribe to email updates of your RSS feed and auto archive them, what is levaquin 500 mg prescribed for. It would be a pain to restore your blog from these emails, but at least you've got an automated secondary backstop, just in case.

What about backing up images used in posts, plugins, and custom themes? If you're self hosted, you can FTP to your sever and download the folders that contain these, buy levaquin online. (For WordPress just grab the /wp-content/ folder which contains everything you'll need). Levofloxacin 750, There is a WP plugin that backs up files, and a 3rd party blog backup service, but I haven't tried either of them, buy cheap levofloxacin. If you know what you're doing you could also set up a cron job to automatically backup your files to another server or your own computer. Levaquin 150 mg, Remember, a backup isn't a backup unless it's in a different physical location than the original.

I'm on TypePad or WordPress.com, how do I back up images? You're stuck, levaquin 750 mg dosage, unless you want to page backwards for all those posts and manually save those images. Buy levaquin online, The best thing to do is save any images you upload in a folder on your own hard drive. Levaquin 750 mg uses, Note: all reputable hosted blog providers let you export your posts and comments, but they typically don't let you easily export your images or template files. It's a nasty bit of hidden vendor lockin.

How do I back up my WordPress/MovableType installation? The good news is you don't really need to back up your WP/MT installation, levaquin 250mg. If something happens, Levaquin 500mg uses, you can always download it again.

So what's the WordPress Ninja Way? Here's my setup:
1. I use the WordPress database backup plugin to get automated emailed backups.
2. My entire WordPress setup (themes, plugins, and core installation) lives in Subversion version control, levaquin 500 mg price. This is like TimeMachine for my blog's source code. This means I have a copy on my own computer, on the web server, and in my SVN repository, buy levaquin online. Levaquin tablets 750 mg, I can go forward and backward in each file's history, and see every change I've made. I wouldn't expect a "normal" person to know how to do this, buy levaquin without prescription, but if you're a developer, Levaquin 250 mg, I'd say "shame on you for not using version control".
3. Important: my "uploads" folder that holds uploaded images and files is explicitly excluded from Subversion. It's done this way for technical reasons that I'm to lazy to go into right now. To back up the uploads I have a recurring calendar event that reminds me to manually grab the folder via FTP.
4. Also, levetiracetam 1000 mg, I always keep my WordPress installation and plugins patched and up to date and I use hard to guess passwords.

Resources and further reading:

WordPress Database Backup Plugin

WP plugin that backs up files

3rd party blog backup service

Havi Brooks' ongoing series about dealing with blogging hangups

Backing up your WordPress.com blog

Official WordPress documentation on backups

In the event of Zombie apocalypse, please keep blogging

My bulletproof computer backup strategy guide

Posted in Uncategorized | Tagged 3x5, backup, Blogging, WordPress | 4 Comments

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Posted on October 21, 2008 by Nathan Bowers

Paul Boutin tells us to "kill our blogs 750 mg levaquin, " in Wired because the market (i.e. Levaquin 250, the first page of Google results) has been overrun by professional blogs like Engadget, HuffPo, levaquin 250mg, Azithromycin 500 mg chlamydia, and Boutin's employer, Valleywag, levaquin 750 mg iv. Levaquin 500 mg and alcohol, Supposedly we don't have a chance against their budgets, staff, levaquin 750 mg price, What is levaquin 750 mg used for, and connections.

He's right, levaquin 1000 mg. Levaquin 500 mg price, It would be stupid to start a "gadget" blog today. Engadget and Gizmodo have that market sewn up, 750 mg levaquin. They achieved critical mass first so they get the leaks, levaquin 750 mg uses, Levaquin 500mg uses, the scoops, and the invites to trade show back rooms, what is levaquin 500 mg prescribed for. Levofloxacin 750, No lone blogger could compete with that.

Boutin is also wrong, levaquin 500 mg uses. Levaquin 500 mg dosage, Today is the perfect time to start a blog. This is why:

750 mg levaquin, As Paul Graham says, writing about something clarifies your thinking about it.

According to Seth Godin, your blog is now your résumé. Actually, levaquin 500 mg iv, Levaquin 750 mg sinus infection, having a blog is far more powerful than a résumé because blogs are discoverable, searchable, buy levaquin without prescription, Levaquin 150 mg, and followable. The last time I wrote a résumé it didn't make me any smarter or better connected.

Forget traffic and revenue, levaquin 750 mg lawsuit. The first artist painted on the cave wall to tell the universe "I WAS HERE". He wasn't out to goose pageviews for AdSense revenue.
Even if you were the last person on Earth, it would still be worthwhile to keep a journal. It would keep you sane for one, and second, it's human nature, 750 mg levaquin. We've been documentarians from the beginning. From our first oral histories, to cave paintings, to Voyager's golden data disc, we are a species of scribes.

Finally, time has proven that entrenched players are never invincible. Eventually their new hires care more about the paycheck than changing the world, and that's when a David comes along who doesn't play by Goliath's rules.

While I was writing this my friend Havi Brooks of Fluent Self posted another in her "Blogging Therapy" series entitled: "Why even bother when other people are doing it better?". Great stuff, timely too.

Posted in Business | Tagged Blogging | 10 Comments

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