One of my heroes, Pam Slim of Escape from Cubicle Nation, did a “tips for beginning bloggers” interview with me for her podcast. My main points were:
Don’t worry about doing things perfectly; worry about producing lots of output. It’s the fastest way to improve.
Goal driven design and measuring success.
A bunch of technical stuff that makes [...]
A client who has recently launched a blog asked me two questions yesterday:
My Feedburner subscriber count seems to swing without reason. What’s the deal?
How come I got a traffic spike from StumbleUpon but only retained a handful of subscribers?
With my client’s permission, I’m sharing my answers here. As always my advice starts with “Don’t Panic” [...]
To cap off one of my busiest couple of weeks ever, the big AVC.com redesign launched yesterday. I’ll do a full case study post in a few days after some well deserved downtime in Santa Barbara, but until then you can get a taste of what custom TypePad blog development requires by reading my comments [...]
Many organizations worry that if they put their clout behind an individual, he or she will gain notoriety and power and eventually double-cross the organization. So, instead, they go for bland.
— Seth Godin on How (not to) pick a company spokesman
Those organizations are right to worry. Scoble was happy at Microsoft, but he built so [...]
1. Keep it real.
2. Stay at it.
It’s the most cliché advice ever, but it works. All the technical stuff that the SEO gurus want to sell you doesn’t matter.
Some of the most popular bloggers have ugly websites, bad typography, shocking SEO failures, and they often live in the TypePad domain ghetto.* No matter, the traffic [...]
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