“If you can’t say why your brand is both different and compelling in a few words, don’t fix your statement… fix your company.” — NeutronLLC
This applies to day jobbers and freelancers too. What makes you the “one and only?”
Hat tip: Mark Ramsey’s radio marketing blog.
Tag Archives: New marketing
You must become a unique and beautiful snowflake
May 20, 2008
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Though they’re really really trying, TV networks still just don’t get it
April 17, 2008
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ConversationAgency just posted about the impending doom of live TV. Money quote:
When you have a magazine next to you on the couch, the TV blaring and the NY Times homepage on your computer, what do you count as an impression? We all know that people can’t consume 3 three different medium at once, so how [...]